Image for Unbridled Challenge Bridleless Show at Stellenbosch District Riding Club

BEYOND THE BIT: WHAT BRIDLELESS RIDING REALLY ASKS OF YOU

Bridleless riding is having a moment. Earlier this year, Britain held what was billed as its first fully bridleless competition, with more than twenty riders jumping and doing dressage tests with nothing on their horses' heads, watched by a sold-out crowd and, once the clips went online, by hundreds of thousands more. A run of…

BylizzieJuly 3, 20260Comments

Horse Channel

LOCAL BUSINESS LAUNCHPAD, PART 5 – WHAT YOUR BRAND ACTUALLY IS

Text: Kim Dale, Founder of Unbridled Marketing Before you design anything, before you pick a colour, before you open Canva and start playing with fonts, there is one question worth sitting with. What do you want people to feel when they encounter your business? Not what you want them to think. Not what you…

BylizzieJune 17, 20260Comments

Horse Channel

LOCAL BUSINESS LAUNCHPAD PART 4 – HOW TO MAKE QUALITY CONTENT

Text: Kim Dale, Founder of Unbridled Marketing Good content can change everything for a business. The way your brand looks online, the quality of your photos, the feel of your videos. These are often the first touchpoints someone has with your business, and they shape how your brand is perceived long before a purchase is…

BylizzieMay 19, 20260Comments

Horse Channel

LOCAL BUSINESS LAUNCHPAD PART 3 – CASE STUDY

Fit2Ride: A strong brand building stronger riders Text: Kim Dale, Founder of Unbridled Marketing When we talk about performance in riding, the conversation almost always centres around the horse: training programmes, nutrition, saddle fit, and veterinary care - all essential pieces of the puzzle. But there is another half of the partnership that deserves just as much…

BylizzieApril 28, 20260Comments

Horse Channel

LOCAL BUSINESS LAUNCHPAD PART 2 – FROM IDEA TO REALITY

Is your horse business idea actually viable? Kim Dale, Founder of Unbridled Marketing If you have spent any time around horses, you have probably had a business idea at some point. A product you wish existed. A service you think could be done better. A small side project that keeps popping into your head between rides. Most…

BylizzieApril 15, 20260Comments

Horse Channel

INTRODUCING THE ‘LOCAL BUSINESS LAUNCHPAD SERIES’

by Unbridled Marketing Text: Kim Dale, Founder of Unbridled Marketing If you run a horse business in South Africa, chances are you did not start it because you are an expert entrepreneur or an expert marketer. You started it because you love horses and saw a gap. The marketing and business savvy usually comes later, somewhere…

BylizzieFebruary 10, 20260Comments

BEYOND THE BIT: WHAT BRIDLELESS RIDING REALLY ASKS OF YOU

LOCAL BUSINESS LAUNCHPAD, PART 5 – WHAT YOUR BRAND ACTUALLY IS

LOCAL BUSINESS LAUNCHPAD PART 4 – HOW TO MAKE QUALITY CONTENT

LOCAL BUSINESS LAUNCHPAD PART 3 – CASE STUDY

LOCAL BUSINESS LAUNCHPAD PART 2 – FROM IDEA TO REALITY

INTRODUCING THE ‘LOCAL BUSINESS LAUNCHPAD SERIES’

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